Monday, October 30, 2006

What About BBQ-Flavored?

Oligopoly Watch has compiled an entertaining list of the 34 different varieties of Robitussin available this season.

Of course, OW notes, these are "pseudo-varieties."
The point, as with beer and toothpaste, is to elbow other rivals off the shelf. You are prompted to spend your time choosing between "Robitussin Chest Congestion Guaifenesin Syrup, USP" and "Robitussin Cough & Allergy" rather than between Robitussin and competitors like Vicks (Procter & Gamble, with its Nyquil and Dayquil barnds), PediaCare (from Pfizer), or Theraflu (from Novartis).
The list:

Robitussin Cough DM
Robitussin Cough Long-Acting
Robitussin Sugar-Free DM
Robitussin Honey Couch Syrup
Robitussin Infant Cough DM
Robitussin Pediatric Cough
Robitussin Cough & Cold GF
Robitussin Cough & Cold Long-Acting
Robitussin Cough & Cold Nighttime
Robitussin Pediatric Cough & Cold Long-Acting
Robitussin Pediatric Cough & Cold Nighttime
Robitussin Chest Congestion Guaifenesin Syrup, USP
Robitussin Head & Chest Congestion PE
Robitussin Cough & Congestion
Robitussin Cough, Cold & Flu Nighttime
Robitussin Night Relief
Robitussin Cough & Allergy
Robitussin Sunny Orange Vitamin C Supplement Drops
Robitussin Sunny Raspberry Vitamin C Supplement Drops

Robitussin Cough & Cold Liquid Filled Tablets
Robitussin Severe Congestion Liquid Filled Tablets
Robitussin Cough, Cold & Flu Liquid Filled Tablets
Robitussin Cough & Cold Pediatric Drops

Robitussin Herbal Berry Cough Drops
Robitussin Herbal Almond Cough Drops
Robitussin Honey Lemon Tea Cough Drops
Robitussin Herbal with Natural Honey Center Cough Drops
Robitussin Honey Lemon Cough Drops
Robitussin Cherry Cough Drops
Robitussin Honey Citrus Cough Drops
Robitussin Menthol Cough Drops
Robitussin Sugar Free Tropical Fruit Cough and Sore Throat Drops
Robitussin Sugar Free Citrus Cough and Sore Throat Drops

Reminds me of the List of Brooklyn Community Access Shows on Sunday.

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